News: Transcreation Services and Bilingual Staffing
Global Link announces the addition of two new services: Transcreation and Bilingual Staffing Solutions.
August 6, 2012 Global Link Language Services, Inc., a leading translation services company, is excited to announce a recent extension of their translation services offering; transcreation/multilingual copywriting and bilingual staffing solutions will be added into its existing array of language solutions.
Global Link is committed to providing language solutions to meet their clients language challenges in today’s multilingual marketplace. Transcreation Services, in particular, can be a key element to reach any international audience and achieve success within an international or domestic multilingual target market. Transcreation or Multilingual Copywriting (as it is also known) is a creative process in which Global Link works with translators, copywriters, designers, and other talents to create effective marketing copy that effectively communicates a brand message to the target audience.
Chief Strategy Officer, Anthony Federico says, “We are always surprised when we talk to clients that do not include multilingual copywriting in their international marketing plans. This valuable language solution can enhance your brand message and add credibility to your product and/or services within the international markets.”
Major roadblocks for many businesses when it comes to multilingual copywriting is that they are not aware of the existence of this type of service. Global Link has been providing this type of service as part of its translation services to many of their clients. They plan to introduce it to a wider range of clients in a variety of industries.
Bilingual Staffing Solutions (BSS) also will introduce the client to additional language solutions that will meet their immediate language challenges. Global Link will offer bilingual staffing solutions specializing in permanent, contract (temporary) and contract-to-permanent staffing. “This service was created through feedback from Global Link’s existing client base,” Federico says. “We’ve been getting requests for this type of service and our analysis confirmed the market potential. Many clients require bilingual skills and as a translation services provider since 1996, we have the experience, expertise, and network to deal with these challenges on behalf of our clients.”
Founded in 1996 as a customer-centric language service provider, Global Link has been a leading and trusted provider of a full range of language solutions, including translation services, interpreting services, web site translations, software localization, and multimedia services to hundreds of leading firms and government agencies throughout the world. Global Link is committed to providing the highest-quality translation services in the industry at fair and competitive rates combined with a deep commitment to customer service. We deliver on our commitment by leveraging our experience and expertise in the language-services industry with state-of-the-art technology. Whether your needs are document translation in a certain subject matter or web site and software localization, Global Link is the clear choice for all your translation services needs.
Media Contact:
Cindy Pasciuto
Global Link Language Services, Inc.
Tel. 877-451-6655